Archives for:   November 2011

Social Media Fundraising Campaign

Posted on: Nov 15, 2011

Posted in: Tweetup

Thanks to everyone who attended the tweetup at Pachamama’s last week! We had a great turnout of people from the Lawrence Tweetup group, Social Media Club of Lawrence and the Lawrence community.

A big thanks to the tweetup sponsors: Pachamama’s (@pachamamas), the Lawrence Public Library Foundation (@lawrencelibrary), Lawrence Modern (@lawrencemodern) and Philsquare (@philsquarehq).

Along with the opportunity to network with fellow social media users, the tweetup featured a short program about the Lawrence Public Library’s current capital campaign. Susan Brown, marketing director, explained that the library’s New Stories campaign includes a commitment to raise $1 million in private funds for the new building, in addition to the $18 million referendum that was passed by Lawrence voters on Nov. 2, 2010.

This project marks the first major upgrade to the library in almost 40 years, and the facility will feature a larger children’s room, additional computers, reading and study rooms, meeting spaces and additional parking, as well as an outdoor community space.

The campaign is very close to reaching the $1 million mark already, and the social media community is invited to participate in a social media fundraising campaign to help reach this goal.

Tom Harper of Lawrence Modern announced a matching pledge to support these efforts. He will match all dollars raised by the social media community, up to $1000.

Phil Martinez of Philsquare kicked off the fundraising by announcing a $50 donation.

The rest is up to us!

What can you do?

Make a donation

  • Visit the Lawrence Public Library Foundation’s website to make an online donation. Under the program designation box, select the New Stories- Tweetup option so we can track all dollars received through the social media campaign.
  • Donations can also be made by phone (785.843.3833 x 131) or by mail (Lawrence Public Library Foundation, PO Box 973, Lawrence, KS 66044). Be sure to indicate that your donation is part of the Tweetup campaign.

Tweet about it

  • Share this post with your followers and encourage them to retweet to their followers
  • Use the hashtag #newstories in your tweets

Facebook

  • Share this post with your friends and encourage them to share it with their friends

Blog about it   

  • Have a blog? Share your library story- write about your childhood library or share memories of your school library or the Lawrence library with your readers.
  • Share a link to your blog on your Facebook or Twitter accounts; post it on the Lawrence Public Library’s Facebook page; tag it with the #newstories hashtag.

These are just a few ways you can use social media to help spread the word about the New Stories campaign. Use your creativity to help share this information!

Let’s show the Lawrence community the power of social media and help our local library reach their fundraising goal. And remember, if we raise $1000 through social media channels, Lawrence Modern will make a matching donation of $1000!

This campaign will run through Thanksgiving.